2
READING TIME
Payment link: what it is and how it can help you get paid more easily
Mar 20, 2025
Payment links offer businesses an easy and efficient way to get paid.
With Zru, you can generate payment links in seconds and send them to your customers via email, SMS, or even as a QR code for in-person payments.
But what exactly are payment links, and how can they help improve your payment process? We’ll explain everything below.
What is a payment link?
A payment link is a unique URL that takes your customer to a secure payment screen where they can complete their purchase using their preferred payment method. Instead of relying on complex integrations, businesses can share these links with customers through different digital channels and receive payments instantly.
Benefits of using payment links
Easy to generate and share: From the Zru dashboard, you can create payment links in just a few seconds for one-time payments, subscriptions, or card authorizations. You don’t even need to integrate with Zru — you can generate them manually from the dashboard.
You can also create them via API for automatic generation.Higher conversion and convenience for your customers: Let your customers pay without friction — no need to download apps or register on additional platforms.
Multiple sending channels: Send payment links by email, SMS, or generate a QR code for in-person payments, making the payment experience even easier.
Increased security and control: Zru payment links direct your customers to a secure payment screen and let you track each transaction in real time from your dashboard: issue refunds, see if the payment was completed, and more.
Use cases for payment links
Payment links are highly versatile and can be applied across different industries and situations, such as:
E-commerce without an online store: If you sell products or services but don’t have an online store, just send a payment link to your customers and collect payments quickly and securely.
Recurring payments and subscriptions: Set up automated subscription payments without requiring your customer to enter their details for every transaction.
Social media or WhatsApp sales: If you sell via Instagram, Facebook, or WhatsApp, share a payment link directly with your customers and close sales in seconds.
Travel agencies and tourism: Allow clients to pay easily for customized packages created by your agents.
Professional services and freelancers: Psychologists, designers, consultants, and other professionals can send payment links to their clients quickly and easily.
How to generate a payment link with Zru
Creating a payment link with Zru is very simple:
Log in to your Zru dashboard.
Go to “Create link” in the “Requests” section.
Set up the payment details (price, description, transaction type: single payment, subscription, or authorization).
Choose the payment flow and the payment methods you want to offer your customers. Zru connects with multiple alternative payment methods and card processors, allowing you to adapt each payment link to your business needs and your customers’ preferences.
Share the link with your customer via email, SMS, or by copying and pasting it wherever you prefer.
Receive the payment and track it in real time from your control panel.
Start collecting payments more easily with Zru
Payment links have revolutionized the way businesses collect payments from their customers. With Zru, you can integrate them into your collection strategy quickly and securely, while maintaining full control of the process.
If you’d like to learn more or try this feature, book a demo with us and discover how to optimize your online payment process.
2
READING TIME
Payment link: what it is and how it can help you get paid more easily
Mar 20, 2025
Payment links offer businesses an easy and efficient way to get paid.
With Zru, you can generate payment links in seconds and send them to your customers via email, SMS, or even as a QR code for in-person payments.
But what exactly are payment links, and how can they help improve your payment process? We’ll explain everything below.
What is a payment link?
A payment link is a unique URL that takes your customer to a secure payment screen where they can complete their purchase using their preferred payment method. Instead of relying on complex integrations, businesses can share these links with customers through different digital channels and receive payments instantly.
Benefits of using payment links
Easy to generate and share: From the Zru dashboard, you can create payment links in just a few seconds for one-time payments, subscriptions, or card authorizations. You don’t even need to integrate with Zru — you can generate them manually from the dashboard.
You can also create them via API for automatic generation.Higher conversion and convenience for your customers: Let your customers pay without friction — no need to download apps or register on additional platforms.
Multiple sending channels: Send payment links by email, SMS, or generate a QR code for in-person payments, making the payment experience even easier.
Increased security and control: Zru payment links direct your customers to a secure payment screen and let you track each transaction in real time from your dashboard: issue refunds, see if the payment was completed, and more.
Use cases for payment links
Payment links are highly versatile and can be applied across different industries and situations, such as:
E-commerce without an online store: If you sell products or services but don’t have an online store, just send a payment link to your customers and collect payments quickly and securely.
Recurring payments and subscriptions: Set up automated subscription payments without requiring your customer to enter their details for every transaction.
Social media or WhatsApp sales: If you sell via Instagram, Facebook, or WhatsApp, share a payment link directly with your customers and close sales in seconds.
Travel agencies and tourism: Allow clients to pay easily for customized packages created by your agents.
Professional services and freelancers: Psychologists, designers, consultants, and other professionals can send payment links to their clients quickly and easily.
How to generate a payment link with Zru
Creating a payment link with Zru is very simple:
Log in to your Zru dashboard.
Go to “Create link” in the “Requests” section.
Set up the payment details (price, description, transaction type: single payment, subscription, or authorization).
Choose the payment flow and the payment methods you want to offer your customers. Zru connects with multiple alternative payment methods and card processors, allowing you to adapt each payment link to your business needs and your customers’ preferences.
Share the link with your customer via email, SMS, or by copying and pasting it wherever you prefer.
Receive the payment and track it in real time from your control panel.
Start collecting payments more easily with Zru
Payment links have revolutionized the way businesses collect payments from their customers. With Zru, you can integrate them into your collection strategy quickly and securely, while maintaining full control of the process.
If you’d like to learn more or try this feature, book a demo with us and discover how to optimize your online payment process.
